Development of a product configurator for

BITE Custom Bass Guitars

Web design & development with WordPress
E-commerce with WooCommerce and individual extensions

About the project

Customer: BITE Custom Bass Guitars, Vienna, Austria

Target: Graphic design of the web design, technical implementation of a product configurator for WooCommerce and integration of individual extensions and plugins for the e-commerce module.

BITE Guitars is a production start-up from Vienna in Austria that specialises in the manufacture of custom bass guitars. BITE Guitars distinguishes itself from other manufacturers due to highly digitalised production methods.

The basis for this is an online shop with a powerful configurator that offers over 1,000,000 different bass configurations. In 16 steps, users can configure their personal "Dream Bass", order it directly or send the layout by e-mail to friends and acquaintances.

BITE Guitars commissioned us with the screen design and the technical realisation of the online shop.

About the project

Customer: BITE Custom Bass Guitars, Vienna, Austria

Target: Graphic design of the web design, technical implementation of a product configurator for WooCommerce and integration of individual extensions and plugins for the e-commerce module.

BITE Guitars is a production start-up from Vienna in Austria that specialises in the manufacture of custom bass guitars. BITE Guitars distinguishes itself from other manufacturers due to highly digitalised production methods.

The basis for this is an online shop with a powerful configurator that offers over 1,000,000 different bass configurations. In 16 steps, users can configure their personal "Dream Bass", order it directly or send the layout by e-mail to friends and acquaintances.

BITE Guitars commissioned us with the screen design and the technical realisation of the online shop.

Our services

The basis for our work was the client's specification. Due to the high requirements regarding the individualisation of the bass guitar configurator and the various processes within the online shop, we decided to implement the project with WordPress and WooCommerce.

The technical framework of the website is provided by a slim WordPress theme created by us. In the e-commerce module WooCommerce, we realised individual developments, such as the adaptation of e-mail processes and the calculation of delivery times within the configurator.

We also take over the care, maintenance and further development of the online shop after completion of the project, which enjoys excellent feedback within the Bass community.

Technologies

WordPress web design

HTML5 & CSS3

Individual developments

WooCommerce Shop

Bitbucket & Git

Beaver Builder

WP Rocket

JavaScript

PHP templates