Like all social networks, Facebook is very dynamic. Rules that applied two years ago are long outdated. What should entrepreneurs consider when marketing on Facebook? An expert lecture by Antoine Dupont offers valuable insights into the...
There are around two billion users on Facebook - that's over a quarter of the world's population! The potential reach is correspondingly large. In addition, Facebook offers plenty of opportunities for interaction and promotion. Not a bad basis for spreading content. Nevertheless, it doesn't work without a plan and care.
Regardless of whether it's a company or a blog - in order to be able to optimally disseminate your content, a website alone is not enough. You need external communication channels. Social media, such as Facebook, Twitter and Co. are playing an increasingly important role. With social media marketing, you increase your reach and strengthen customer loyalty.